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For proper context, it is helps to start with the three basic reasons that cause us to sweat. The first is to cool us down when the temperature of wherever we are is hot. The second reason is that the body responds to physical exertion from exercise and begins sweating to cool us down. The third is different from the other two and is triggered when the body gets stress signals, such as an intense meeting at work, or when you get a text from your significant other that reads, "we need to talk."
View full article →This month, we’re introducing our new line of Inspired Deodorants. Why “inspired?”
First and foremost, fine fragrance. At Fulton & Roark, if it doesn't smell fantastic, we're not interested. So, when we decided to create deodorants, we envisioned a product that did far more than prevent unpleasant odors. We wanted to offer high performance deodorant that smelled as distinguished as our fragrance line. Like in our solid fragrances, we use only the finest essential oils, extracts, and fragrance ingredients to create truly inspired scents that you will be proud to wear, no matter the occasion.
View full article →Soap is made up of interesting little molecules that have a hydrophilic head, which means that it bonds with water, and a hydrophobic tail, which means it avoids water and instead looks for oils or lipids to bond with. When soap and water interact, the soap molecules arrange themselves with their hydrophobic tails tucked together while the water-loving heads of the molecules face outward, looking to bond with water. Meanwhile, many viruses and bacteria (including COVID-19, the HIV virus and hepatitis B) have lipid membranes, or outer walls.
When you wash your hands with soap and water, you’re spreading those tiny little soap molecules all over your hands. As you’re washing, the hydrophobic ends of the molecules wedge themselves into the membranes of viruses and bacteria, causing them to rupture and break apart.
View full article →Fragrances have their own set of vocabulary which makes it hard to know what some websites and places are talking about when revealing their newest fragrance. Some of the terminologies are so complex, it can be intimidating to approach and even start to learn what they mean. We are here to change that! These words are the basics in fragrance vocabulary that can help a fragrance expert review some terms and will also help someone just starting to take how they smell seriously understand all the different aspects of a fragrance.
View full article →When designing our Solid Fragrance, we put an emphasis on making every facet of its design a pleasure to use. However, using it properly may not be self-evident
Whether you’re new to our Solid Fragrance, or even if you’re an old pro who just wants a little reassurance, here is our comprehensive guide to using solid fragrance.
View full article →We live in an age of carry-on luggage and TSA security lines, of fitness-minded men who get ready every morning in their gyms' locker rooms, of tightly-scheduled professionals who go straight from the office to their evening outings without time to stop by their place to freshen up. This is no longer the era for big and fragile glass spray bottles full of flammable liquid.
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